X leaker Abhishek Yadav posted what appears to be a leaked promotional image of the alleged ASUS ROG Phone 8 (via Android Authority). The photo prominently teases the presence of the newly released Snapdragon 8 Gen 3 SoC, which Yadav claims the upcoming flagship phone will feature.
It’s worth noting that the ROG Phone 7 was released earlier this year in April, and there are speculations that the company is keen on promoting their annual releases. It should be noted that ASUS followed up on their gaming-focused flagship device with the release of the Zenfone 10 just three months later.
As for why the leaked promotional material has seemingly surfaced now, ASUS may be trying to expedite the unveiling of their next gaming phone in 2024 to allow for some breathing room.
Asus ROG phone 8 series confirmed to launch with Snapdragon 8 Gen 3 chipset.#Asus #ROG8 #ROGphone8 pic.twitter.com/4r3mXU8vFV
— Abhishek Yadav (@yabhishekhd) October 31, 2023
Furthermore, ASUS included some AI-based features in the ROG Phone 7, such as X Capture. The device would leverage this technology to capture short clips similar to those found in game achievements on a traditional console.
Qualcomm’s Snapdragon 8 Gen 3 was built with a strong focus on generative AI, and it makes sense for ASUS to seek to harness its potential. During its summit in Hawaii, the company stated that the chip can deliver “30% more performance and 20% better efficiency.” Perhaps more importantly, its GPU performs 25% better and is also efficient.
The chip can also reduce the phone’s power consumption by an additional 10%. Considering how ASUS continues to push its ROG Phone towards gaming fluidity in terms of graphics and frame rate, the SD 8 Gen 3 is expected to bring some significant improvements along with any other innovations they may have planned.
It’s not clear when ASUS intends to release the ROG Phone 8 – or if there are plans to do so. For now, we should approach the leaked images with caution.